Data, Digital, Analytics & Insights
Data has become an integral part of our daily lives, with every click, swipe, and purchase generating valuable information that businesses can use to their advantage. However, not all businesses understand how to effectively use this data, and many struggle to find a purpose for it. In this post, we will discuss why finding a … Read more
Ever wondered why learning SQL is like having a superpower as a data analyst? Well, picture this: SQL is like a magic wand that allows you to effortlessly navigate through massive data kingdoms, uncover hidden treasures of insights, and transform raw information into valuable business strategies. It’s your secret weapon in the world of data, … Read more
Your brand is what people speak about you when you are not in the room — the famous quote by Jeff Bezos, founder, amazon This is the ultimate truth. It is not just a fancy logo, cool design, and your visiting card. It is more than that. A brand is the ultimate competitive advantage in … Read more
“Information is the oil of the 21st century, and analytics is the combustion engine.” A quote by Peter Sondergaard (1965), senior vice president and global head of Research at Gartner, Inc. These days businesses are generating heaps of data points at every instance, Generating insights, which will help them to diagnose business issues better, generate … Read more
Interest in Integrated Digital Marketing is growing by leaps and bounds and it has become a focal point for nearly all marketers out there. Now, you would be consistently hearing about the benefits of digital marketing campaigns like: How successful digital marketing campaigns can be to grow your business? How effectively it gives your returns … Read more
You want your business to grow, you want more customers, more sales. But how do you do that? When your budgets are tight, and your time is limited. There are some of your big competitors who have plenty of cash to burn on advertising and sales promotional activities. They have plenty of resources to make … Read more
Entrepreneurs are always expected to provide fair value to their customers irrespective them paying for the product or service. It is always expected from them to juggle around their knowledge value proposition and keep their prospects happy. There is a constant need for an increasing share of voice in your visitors’ minds. Therefore, it is … Read more
According to India brand equity foundation, “India has 500 million population under the age bracket of 5–24 out of which approximate 37.4 million students enrolled for higher studies” India is known to be the country of young people in terms of demographics. With a recent surge in internet users disrupted by Reliance JIO, there has … Read more
In today’s world, the conversation has become a popular form of communication. A lot of people prefer having a conversation with one another. We are using instant messaging apps like WhatsApp, Facebook messenger, WeChat more than social media. When the internet grew, we could search for all the possible information online through Google, Wikipedia, and … Read more